Marketing Automation Manager

Company: Panduit

General Information
US-IL-Tinley Park
N/A
Not Specified
Full-Time
Not Specified
Not Specified
False
False
Job Description Marketing Automation Manager

Panduit’s Marketing Operations team seeks a data-driven stalwart to join our team in Tinley Park (Chicago south suburbs), Illinois to assume ownership of our Marketing Automation platform (Marketo) and processes that support our various business units. As Marketing Automation Manager, you will ensure the structural and operational integrity of our Marketo system utilizing best practices in program/campaign management, asset maintenance, and lead generation. Your ability to mentor and coach will be invaluable as you support the global marketing organization in its use of the newly adopted Marketo platform. Your experience with lead scoring and nurturing will be heavily relied upon in configuring marketing programs and lead life-cycles to drive sales through the marketing funnel. This role requires a highly collaborative, driven, and creative marketing professional with leadership skills to help drive cultural and process changes in a mature environment. If this describes you, apply today for this amazing opportunity! 

 Since 1955, Panduit has offered end-to-end industrial, electrical, and network infrastructure solutions that deliver best-in-class network performance with superior quality, operational efficiency, and easy installation. Innovative infrastructure offerings from Panduit – from the known and trusted network cables to design plans that maximize data center investment – affect day-to-day operations and profitability, and become the foundation for successful, connected, future-ready businesses. With a robust partner ecosystem, global staff, and unmatched service and support, Panduit is a valuable and trusted advisor and provider, helping companies around the globe solve infrastructure challenges. For more information, visit www.panduit.com.

Job Requirements

As our Marketing Automation Manager, you will directly work and oversee cross-regional Marketing Automation team on a day by day basis to meet or exceed internal SLAs and ensure seamless coordination across time-zones. You will work with internal clients to define and implement lead lifecycle, lead nurturing and other complex marketing automation programs in a flexible and timely manner that meet business objectives and maximize ROI. Leverage your strong analytical nature to understand and educate the organization on critical email and marketing automation metrics including establishing comparison baselines and goals. We will look to your previous experience to define and drive best practices for email communication, lead scoring, lead nurturing, data hygiene and database health programs. You will develop and drive test strategies, including A/B multi-variant testing, to drive qualified traffic and revenue-building activities to ensure maximum profitability while working with the business to define responsive email and landing page templates that meet standards as well as being cross-browser compatible. If this opportunity speaks to your experience, apply today for consideration.

Related Keywords:

Marketo, marketing automation, leads, metrics, analytics, cross-functional, training, nurturing, strategies, A/B testing, traffic, data, data hygiene, platform