Digital Sales Manager

Company: KTVB

General Information
US-ID-Boise
N/A
Not Specified
Full-Time
Not Specified
Not Specified
False
False
Job Description

The KTVB News Group, a subsidiary of TEGNA, has an exciting opportunity for a Digital Sales Manager (DSM) to join our dynamic and forward-thinking sales team. The ideal candidate will showcase his or her strategic and entrepreneurial expertise by leading a team of account executives and executing a digital sales strategy that delivers customized customer solutions through an integrated suite of media platforms.

People leadership and mentoring are important to this role.

This position reports to the Director of Sales.

The DSM works with both the KTVB (Boise) and KTFT (Twin Falls) team and will be at the forefront of:

  • Developing the strategic plan to grow digital sales amongst existing clients, demonstrating the value of digital campaigns and expanding sales opportunities to new markets and clients
  • Overseeing a broad digital fulfillment team charged with creating a full pipeline of digital business and strong ROI
  • Serving as digital product expert accompanying account executives on multiple sales calls weekly.
  • Training team members on our Digital product suite features and benefits, and providing coaching and development to maximize sales and customer satisfaction
  • Collaborating with other Sales Managers to drive integrated sales opportunities and collaborating to ensure opportunities are recognized and effectively integrated
  • Building a "pipeline" of high-quality, potential talent, and developing new talent
  • Oversight of internal workflow process


  • Requirements:

  • 5 years of digital sales experience , 3 years digital sales management
  • Deep understanding of the local digital market and our competition
  • Broad knowledge of all facets of digital sales and marketing. Product knowledge must include, Programmatic targeting, Social, SEO & SEM.
  • Experience creating new revenue opportunities from synergies between interactive sales and other mediums (broadcast, radio, print)
  • Bachelor's degree
  • Google Certified a must
  • Strong PC skills including Microsoft Office
  • High attention to detail, proven experience multi-tasking and driving projects to completion
  • Strong presentation and communication skills
  • Strong customer facing skills
  • Responsibility for revenue forecasts and reporting; product margin management.
  • About TEGNA:

    TEGNA Inc. (NYSE: TGNA) is comprised of a dynamic portfolio of media and digital businesses that provide content that matters and brands that deliver. TEGNA reaches more than 90 million Americans and delivers highly relevant, useful and smart content, when and how people need it, to make the best decisions possible. TEGNA Media includes 46 television stations and is the largest independent station group of major network affiliates in the top 25 markets, reaching approximately one-third of all television households nationwide. TEGNA Digital is comprised of Cars.com, the leading online destination for automotive consumers, CareerBuilder, a global leader in human capital solutions, and G/O Digital, a customized local digital marketing company. For more information, visit www.TEGNA.com.

    TEGNA Inc. is a proud equal opportunity employer. We are a drug free, EEO employer committed to a diverse workforce. We encourage and consider all qualified candidates regardless of race, color, religion, national origin, sex, age, marital status, personal appearance, sexual orientation, gender identity, family responsibilities, disability, enrollment in college or vocational school, political affiliation, veteran status or genetic information.


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